The inRiver web portal enables marketing specialists to easily create, manage and get an overview of perfect product content. inRiver provides a variety of role-based applications that are deployed and accessed through a single login. Each application provides functionality corresponding to the core stages of the inRiver PIM process:
Supply App – provides an overview of the import process of data and resources. From here you can add, manage, and control your inbound information and connectors. It also provides information about events associated with the supply process.
Enrich App - this app is used when working with the enrichment of your products. This is where marketers craft product stories, manage media, and define the context for presenting content. The app supports every aspect of the PIM storytelling process including functionality for team collaboration.
Plan & Release App – this app provides an overview of all your channels and publications (InDesign Documents). From here you can create and manage channel and publication entities, and get detailed information about ongoing events.
Publish App - the app provides an overview of the publishing of product data and resources. From here you can add, manage, and control your outbound channel connection. It also provides information about events associated with the publishing process.