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Building a syndication program

In this guide co-created with Valtech, we follow the newly assembled (and completely fictional tool manufacturer) Natural Tools team as they build a strategy for their syndication program.

Syndicating products to market is an ongoing program and it’s possible to build a syndication program specific to your company’s needs and growth plans.

Meet the product information management (PIM) team at Natural Tools* (an entirely fictional tools manufacturer). They are in charge of not only getting products online but managing, enriching, distributing, and measuring them on a daily basis. It’s no easy feat and it’s not a one-time configuration.

This guide, produced in collaboration with inriver partners Valtech provides an insider’s look at what (and who) it takes to build an efficient syndication program.

Download this guide and learn:

  • Why you need a programmatic approach
  • A step-by-step guide to the team, the process, and technology behind it

Syndication takes a village and there’s no doubt you already have the starting points you need to build a great program.

Fill in the form below and get the guide now

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