MadMax Consulting- power charge your product data with Icecat
Icecat is a hybrid product information catalog. Partially free connecting retailers to a vast trove of product data from sponsor brands they also offer a subscription to unlock the full catalog.
Data supplied by Icecat:
- Specifications
- High resolution product images
- Multimedia (YouTube links, videos, and documents)
- Product description (short, long, reason to buy)
Supported Verticals:
- Icecat supplies data for a range of verticals but truly excels in computer & electronics (consumer audio & video equipment, computers & peripherals, domestic appliances, telecom & navigation
- Toys and hobby ( toys & accessories and entertainment & hobby)
- Fashion and home (fashion & lifestyle, home and office)
- DIY (building, construction supplies & tools, and home)
- FMCG (baby & children, pet care, food, beverages & tobacco)
- Health (Drugs & pharamceutical products, medical equipment, accessories & supplies, industrial & lab equipment)
Integration with inriver PIM
Icecat integrates seamlessly with inriver PIM. By adhering to the Icecat taxonomy for specifications
templates are auto-generated inside of inriver PIM, translated, and ready to be used on any product
inside inriver! Never manage or translate a specification template again.
Further extending the specification workflow inside of inriver an excel export/import has been
implemented that ensures consistent data across all your products inside of inriver, even those not
enriched by Icecat.
Automatically update product data when Icecat data changes. By listening to updates from Icecat
you are ensured to have all your product data up to date, never missing new information as it
changes over time.
Replace your low-resolution images with high-resolution images from Icecat, directly from the
suppliers.
Get a head start using Icecat product descriptions and reasons to buy for an even faster time to
market in all your languages. Use the supplied description when writing your own help to ensure
optimal SEO.
Supply data to Icecat and guarantee data consistency across all your products. By supplying your
own data to Icecat you enable anyone to openly fetch that data using a predefined and widely used
format.